From Research to Reality: New Video Celebrates 10 Years of NBBJ’s Applied Research Fellowship with Dr. John Medina
At NBBJ, we believe great design starts with curiosity. For us, research isn’t an end but a tool to create better buildings. This drives our NBBJ Applied Research program, where we draw from neuroscience, social science, and materials science to enhance design. A key part of this commitment is the NBBJ Fellowship with bestselling author and developmental molecular biologist Dr. John Medina. Now in its tenth year, the fellowship explores links between cognitive neuroscience and the built environment.
We’ve applied neuroscience insights across projects—from encouraging movement and choice in behavioral healthcare to integrating biophilic design in workplaces for mental and physical well-being. Here, Dr. Medina and NBBJ Partner Ryan Mullenix reflect on how research is applied to our projects—from encouraging movement and choice in behavioral healthcare to integrating biophilic design in workplaces for mental and physical well-being—to create better outcomes for our clients.