The renovation of this small, 20,000-square-foot space has been a essential tool in driving the much larger mission of helping people and organizations explore issues of prejudice, diversity, tolerance, and cooperation in the community and the workplace.

The Simon Wiesenthal Center, an institution based in Los Angeles, works to increase tolerance within diverse communities through its nationally acclaimed “Tools for Tolerance” programs. The center, worked with NBBJ and HKD Exhibit Design on the expansion of the program to New York City. The New York Tolerance Center provides visitors with educational and experiential diversity training programs and focuses on the dynamics of racism and prejudice in America, international human rights, and the history of the Holocaust.

Located in New York’s former Daily News Building on 42nd Street, this “social laboratory” includes classrooms, interactive spaces, and a theater for interactive workshops, exhibitions, and video presentations. The two-story renovated space features the seamless integration of technology, including advanced AVAV systems, which allows participants to easily engage with the center’s interactive and realistic multi-media displays. The Smart Wall, which is a defining element in the center, connects the upper street level space with the exhibition areas below grade. As a dual exhibition and teaching experience, the wall transmits data and images of intolerance to raise the viewer’s awareness of prejudice and racism as they are led through the space.